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event29 November nest_clock_farsight_analog14:00-14:50 pin_drop Mary Shelley Hall #5 language Italian

Meta-slow: on foot, on horseback, by bike. Innovation and development of destination & experience marketing

How can destinations be enhanced and new models of tourist use and governance be created via the “slow” approach for areas that are vulnerable to the risk of depopulation?

On the one hand, the offer can develop around the rediscovery of being “slow”, on the other hand the most advanced technologies could help the smaller territories to preserve their identity and authenticity.

In this panel we will find out how slow tourism and technology can join up to support local development and the promotion of lesser-known territories.

SPEAKERS
Alex Kornfeind

GAL Oglio Po Destination Manager

Gianfilippo Mignogna

Municipality of Biccari Mayor

Paola Olivari

Guida Viaggi Editor

Maurizio Rosellini

Final Furlong Founder rete di imprese