On the occasion of the new edition of the BTO, the last phases of the project “Scopri l’Italia che non sapevi” will be presented; this is part of the 2020 National Promotion Plan of the Ministry of Tourism and which has as its central themes the Italian hamlets and landscapes, slow and active tourism.
This is a common promotion strategy of the Italian Regions resulting from an agreement on a program between the Ministry of Tourism and the Tourism Policy Commission of the Conference of Regions and Autonomous Provinces in collaboration with ENIT (Italian Tourist Board).
The project is coordinated regarding various aspects by the Regions of Umbria, Emilia-Romagna, Marche, and Abruzzo.
