{"id":2983,"date":"2022-11-10T09:38:09","date_gmt":"2022-11-10T07:38:09","guid":{"rendered":"https:\/\/2022.bto.travel\/programma\/branded-podcast\/"},"modified":"2023-04-03T11:46:32","modified_gmt":"2023-04-03T09:46:32","slug":"branded-podcast","status":"publish","type":"eventi","link":"https:\/\/2022.bto.travel\/en\/programma\/branded-podcast\/","title":{"rendered":"BRANDED PODCAST &#8211; How to use your voice in the sector of food&amp;wine tourism"},"content":{"rendered":"\n<p>The voice is at the center of a revolution that starts from afar: stories have always been told and handed down orally.<\/p>\n\n\n\n<p>Now, in a social environment saturated with written words and images, static and in motion, the voice seems to have taken back its rightful place in the form of a podcast.<\/p>\n\n\n\n<p>In Italy the number of audiences has exploded in the last two years.&nbsp;<\/p>\n\n\n\n<p>A toolbox that aims at giving an introductory overview of the phenomenon of podcasting and the spoken word, and then turn our gaze towards strategic, practical and technical aspects in order to start talking about the food &amp; wine tourism sector via the voice.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"BTO2022 | BRANDED PODCAST - Come usare la voce nel settore del food&amp;wine tourism\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/Z4PYjuXM1Wg?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>The voice is at the center of a revolution that starts from afar: stories have always been told and handed down orally. Now, in a social environment saturated with written words and images, static and in motion, the voice seems to have taken back its rightful place in the form of a podcast. In Italy &hellip; <a href=\"https:\/\/2022.bto.travel\/en\/programma\/branded-podcast\/\">Continued<\/a><\/p>\n","protected":false},"featured_media":0,"template":"","day":[58],"hall":[59],"orario":[],"tematiche":[60],"tipologie":[64],"acf":{"featured_event":false,"lingua_evento":"it","bidir_speaker_event":[2941],"sottotitolo_evento":"","datetime_inizio":"2022-11-30 12:00:00","datetime_fine":"2022-11-30 12:25:00"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BRANDED PODCAST - How to use your voice in the sector of food&amp;wine tourism - Be Travel Onlife<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/2022.bto.travel\/en\/programma\/branded-podcast\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BRANDED PODCAST - How to use your voice in the sector of food&amp;wine tourism - Be Travel Onlife\" \/>\n<meta property=\"og:description\" content=\"The voice is at the center of a revolution that starts from afar: stories have always been told and handed down orally. 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