{"id":2989,"date":"2022-11-10T10:10:16","date_gmt":"2022-11-10T08:10:16","guid":{"rendered":"https:\/\/2022.bto.travel\/programma\/dal-fam-trip-al-metaverso\/"},"modified":"2023-04-03T11:33:21","modified_gmt":"2023-04-03T09:33:21","slug":"from-fam-trip-to-metaverse","status":"publish","type":"eventi","link":"https:\/\/2022.bto.travel\/en\/programma\/from-fam-trip-to-metaverse\/","title":{"rendered":"From the &#8220;Fam Trip&#8221; to the Metaverse"},"content":{"rendered":"\n<p>In just a few years, virtual worlds will become protagonists of a new concept of accessible and limitless tourism.<\/p>\n\n\n\n<p>The metaverse will offer great potential, especially as hotels can leverage virtual reality, augmented reality, and other technologies to provide memorable virtual interactive experiences.<\/p>\n\n\n\n<p>Thanks to digital twins, \u2018expanded\u2019 hospitality will increasingly be used to attract, retain and sell spaces. It may seem like a science fiction idea, but the technology necessary to make it happen already exists in Italy too.<\/p>\n\n\n\n<p>Among the forerunners of this new business model, a hotel chain that has taken its first steps with very interesting results on its B2B distribution.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"BTO2022 | Dal&quot;Fam Trip&quot; al Metaverso\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/hG5AG0u5xrE?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>In just a few years, virtual worlds will become protagonists of a new concept of accessible and limitless tourism. The metaverse will offer great potential, especially as hotels can leverage virtual reality, augmented reality, and other technologies to provide memorable virtual interactive experiences. Thanks to digital twins, \u2018expanded\u2019 hospitality will increasingly be used to attract, &hellip; <a href=\"https:\/\/2022.bto.travel\/en\/programma\/from-fam-trip-to-metaverse\/\">Continued<\/a><\/p>\n","protected":false},"featured_media":0,"template":"","day":[58],"hall":[53],"orario":[],"tematiche":[62],"tipologie":[55],"acf":{"featured_event":false,"lingua_evento":"it","bidir_speaker_event":[2895,2877,1841,2812],"sottotitolo_evento":"","datetime_inizio":"2022-11-30 16:00:00","datetime_fine":"2022-11-30 16:50:00"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>From the &quot;Fam Trip&quot; to the Metaverse - Be Travel Onlife<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/2022.bto.travel\/en\/programma\/from-fam-trip-to-metaverse\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From the &quot;Fam Trip&quot; to the Metaverse - Be Travel Onlife\" \/>\n<meta property=\"og:description\" content=\"In just a few years, virtual worlds will become protagonists of a new concept of accessible and limitless tourism. The metaverse will offer great potential, especially as hotels can leverage virtual reality, augmented reality, and other technologies to provide memorable virtual interactive experiences. 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