{"id":2913,"date":"2022-11-12T17:44:22","date_gmt":"2022-11-12T15:44:22","guid":{"rendered":"https:\/\/2022.bto.travel\/speaker\/maria-michela\/"},"modified":"2022-11-26T11:33:55","modified_gmt":"2022-11-26T09:33:55","slug":"maria-michela","status":"publish","type":"speakers","link":"https:\/\/2022.bto.travel\/en\/speaker\/maria-michela\/","title":{"rendered":"Maria Michela"},"content":{"rendered":"

Dopo una formazione umanistica e una laurea in Storia dell\u2019Arte \u00e8 stata socia fondatrice di Materiaviva, societ\u00e0 specializzata in marketing istituzionale, turistico e culturale, servizi educativi museali. Ha lavorato inizialmente come account e progettista in ambito turismo e cultura, specializzandosi nella mediazione e comunicazione del patrimonio culturale verso diversi pubblici e attraverso differenti mezzi, anche digitali. Dal 2015 ha iniziato un percorso nel management dell\u2019azienda, seguendo le operations e la direzione strategica.<\/p>\n

Nel 2019 rileva la Digitalia srl, societ\u00e0 nata due anni prima come fabbrica digitale e ne avvia un percorso di trasformazione, coinvolgendo nuovi soci. Oggi l\u2019azienda si occupa di trasformazione digitale della PA con particolare focus nei domini applicativi di Turismo digitale e Cultura, Welfare e Sanit\u00e0, Smart city e Smart destination e Maria riveste il ruolo di presidente del CdA e direttore generale.<\/p>\n

Mamma di quattro figli, \u00e8 anche guida turistica abilitata e autrice di alcune pubblicazioni dedicate a pubblici speciali (famiglie, diversamente abili).<\/p>\n","protected":false},"author":1,"featured_media":1897,"template":"","acf":{"azienda":"Digitalia srl","email":"m.michela@digitaliajump.com","ruolo":"Presidente CdA","bidir_speaker_event":[2440],"social_linkedin":"https:\/\/www.linkedin.com\/in\/maria-michela-486029a7\/","ordinamento":"Michela","modalita_partecipazione":"In presenza"},"yoast_head":"\nMaria Michela - Be Travel Onlife<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/2022.bto.travel\/en\/speaker\/maria-michela\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Maria Michela - Be Travel Onlife\" \/>\n<meta property=\"og:description\" content=\"Dopo una formazione umanistica e una laurea in Storia dell\u2019Arte \u00e8 stata socia fondatrice di Materiaviva, societ\u00e0 specializzata in marketing istituzionale, turistico e culturale, servizi educativi museali. 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